Nigeria’s telecom giant, Globacom, on Friday welcomed three Nigerian music stars to the Glo brand ambassadorial family. They are Oluwatobiloba Daniel (Kizz Daniel) whose “Buga” song is a global hit; rave of the moment and “Lonely At The Top” crooner, Ahmed Ololade (Asake) and “Gang of Lagos” star act, Chike Ezekpeazu Osebuka (Chike).
At a colourful unveiling ceremony held at the company’s corporate headquarters, Mike Adenuga Towers, Victoria Island, Lagos the three music stars formally put pen to paper as brand icons of Globacom.
Globacom, which marked 20 years of operations in the country on August 29, said it “is celebrating it with the appointment of these new ambassadors to project the power of youth and enterprise and how much they can achieve with the right focus, passion and dedication that can come from seeing others who have succeeded. This is very much part of our tradition as we believe the strength of a nation lies in the ability and potential of its youth”.
The company noted that the engagement of these three stars as ambassadors “is meant to project the best Nigerians as models for younger people who are tirelessly aspiring to succeed. This is more important in an era where positive heroes and mentors are scarce and hard to come by. The intention is not just to promote the growth of music, Nollywood and sports where we have been very prominent, but also to encourage our teeming youths to aspire toward realizing their dreams by looking up to these ambassadors as mentors”.
Congratulating them, Glo which stated that “having these stars as ambassadors is our way of inspiring a whole generation of young people with vision who can do better and achieve more without losing hope along the way, even when confronted with challenges,” pledged to continue to promote the sector as it held great prospects to promote Nigeria to the world and also transforming lives.
On their part, the new ambassadors promised to represent the Glo brand by projecting the ideals of the company at all times. They thanked the founder and Chairman of Globacom, Dr Mike Adenuga Jr., for considering them worthy of being appointed as the company’s brand ambassadors.
Aside from sponsoring major events in several spheres of Nigeria’s national life, the company said it had always identified talented and enterprising Nigerians and supported their endeavours by making them Glo ambassadors, adding that it is a practice for which Globacom has always been a pacesetter in Nigeria.
Globacom since inception have been at the forefront of supporting the Nigerian entertainment industry by signing many Artistes, Actors and Comedians to her Ambassadorial roaster.