Kim Kardashian’s to launch latest for KKW Beauty

Kardashian posted a series of videos to her Instagram story revealing that she’d be launching a powder highlight and contour kit, as Mariah Carey’s “Breakdown” single played in the background.

According to the mother of two, there will be three variations in the lineup—light, medium, and dark/deep dark—along with a trio of double-sided blending brushes to go with each kit. Kim has been hinting at a new launch over the past few weeks, posting up campaign shots with veiled clues as to what the next installment would be.

As the reigning queen of the contour, a powder-based kit only makes sense. For those with oilier skin types, a powder formula tends to stay put longer than cream, not to mention, usually takes less time to blend and plot out than the intense stripes of its cream counterpart.

She will be launching the palettes on August 22.


About The Author

Related posts