Instagram is one of the most popular social platforms. Aside from just sharing photos and pictures, it is also a means by which brands and potential business partners contact celebrities and influencers to strike deals with them.
Fans also get to keep track of the activities of their favourite celebrities and influencers on the platform.
The list of the top 10 Instagram earners in Nigeria is derived by analysing publicly available data.
According to official HopperHQ Instagram Richlist 2021, this is the list of the top 10 Instagram earners in Nigeria:
Multiple award-winning singer, Davido, with close to 21 million followers is the highest-paid Instagram celebrity from Nigeria and second highest in Africa after Mohammed Salah. He ranked 53 globally.
According to the Hopper HQ rich list, Davido earns $128,300 (N64,150,000) per sponsored Instagram post.
· Yemi Alade
Singer, Yemi Alade, with 14,461,667 million followers is ranked 67 globally, third in Africa and second in Nigeria.
The self-acclaimed Mama Africa makes an estimated $88,100 as an Instagram celebrity per sponsored post.
Following almost immediately is actress Funke Akindele-Bello with 13,735,803 million followers. She is ranked 70 globally, fourth in Africa and third in Nigeria.
The creator of Jenifa’s Diary makes an estimated $83,600 as Instagram celebrity per sponsored post according to the Hopper HQ rich list.
· Tiwa Savage
Coming next is singer Tiwa Savage who has been dubbed ‘Queen of Afrobeats’ with 12,717,301 milllion followers is ranked 74 globally, fifth in Africa and fourth in Nigeria.
The Number 1 African Bad Gyal makes an estimated $78,600 as Instagram celebrity per sponsored post.
Grammy award-winning singer, Wizkidayo with 12,599,343 million followers, is ranked 79 globally, seventh in Africa and fifth in Nigeria.
Big Wiz is also noted to make as estimated $77,000 as an Instagram celebrity per sponsored post.
· Mercy Johnson- Okojie
Following Wizzy from way behind is the super talented actress, Mercy Johnson Okojie with 10,780,122 million followers has been ranked 90 globally, eighth in Africa and sixth in Nigeria.
The versatile movie star has been said to make an estimated $65,300 per sponsored post as an Instagram celebrity according to the Hopper HQ rich list.
· Mercy Aigbe
Following almost immediately is another top Nollywood actress Mercy Aigbe with 9,797,427 million followers. She is ranked 92 globally, ninth in Africa and seventh in Nigeria.
The movie star who oozes the ‘rich aunty’ vibes is noted to make an estimated $61,500 per sponsored post as an Instagram celebrity.
· Adesua Etomi
Nollywood actress, Adesua Etomi Wellington with 4,321,400 million followers has been ranked 136 globally, fourteenth in Africa and eighth in Nigeria.
The sultry movie star is estimated to make estimated $26,700 per sponsored post as an Instagram celebrity.
· Bisola Aiyeola
Reality TV star, Bisola Aiyeola with 3,063,281 million followers is ranked 160 globally, seventeenth in Africa and ninth in Nigeria.
The media personality has been estimated to make the sum of $19,200 per sponsored post as an Instagram celebrity according to the Hopper HQ rich list.
· Toke Makinwa
OAP and media personality, Toke Makinwa with 4,591,535 million followers is ranked 165 globally, nineteenth in Africa and tenth in Nigeria.
The media girl, who also doubles as a movie star among other things, makes an estimated sum of $18,300 per sponsored post as an Instagram influencer according to the Hopper HQ rich list.